Sports nutrition innovation

Key Takeouts

Innova Market Insights Commentary

Sports Nutrition launches went up in 2016, and enjoyed a CAGR of +8.5% from 2015 to 2016.The leading sub-category for Sports Nutrition launches tracked globally in 2016 was Sports Powders (53%). The leading protein ingredients used in all 2016 Sports Nutrition launches tracked were whey protein isolate (21%), whey protein ... Read More

Top 3 Sub-Categories

1. Sports Powders

2. Sports Bars

3. Sports Supplements

Trending
uparrow
Trending up
Global
Region
Analyzed
+8.5 %
2015 vs. 2016
Ingredients analyzed

Food & beverage launches only;

Whey Protein Isolate

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+8.5% (2016 vs 2015)

Top Company

MyProtein

Top Category

Sports Nutrition

Top Ingredient

Whey Protein Isolate

Region Analyzed

Global

Date Analyzed

2016 vs 2015

Ingredients

Top-5 Ingredients (By Market Category Penetration)

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+8.5% (2016 vs 2015)

Top Company

MyProtein

Top Category

Sports Nutrition

Top Ingredient

Whey Protein Isolate

Region Analyzed

Global

Date Analyzed

2016 vs 2015

Positionings

Top-5 Health Positionings (% Growth of product launches)

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+8.5% (2016 vs 2015)

Top Company

MyProtein

Top Category

Sports Nutrition

Top Ingredient

Whey Protein Isolate

Region Analyzed

Global

Date Analyzed

2016 vs 2015

Categories

TOP 5 Categories (% PRODUCT LAUNCHES)

Key Takeouts

GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES

+8.5% (2016 vs 2015)

Top Company

MyProtein

Top Category

Sports Nutrition

Top Ingredient

Whey Protein Isolate

Region Analyzed

Global

Date Analyzed

2016 vs 2015

Previous Ingredient Analysis on FoodIngredientsFirst.com

twofi cover
Pulse ingredients innovation

Oct 2017 The use of pulse ingredients went up in 2016, featuring +12.0% from 2015 to 2016. The leading category for tracked launches globally in 2016 was Ready Meals (19.5%). The leading pulse ... >>

twofi cover
Marine oils innovation

Sep 2017 The use of marine oils was mostly stable in 2016, featuring CAGR of -0.6% from 2015 to 2016. The leading category for tracked launches globally in 2016 was Baby & Toddlers (53.8%). The ... >>

twofi cover
Superfruits innovation (Asia)

Aug 2017 The use of superfruit ingredients in new Asian product launches tracked increased by 165% in H2 2016 from H2 2015. The use of the top 5 superfruit ingredients also increased by 228%.The top ... >>