Energy ingredients innovation
Apr 2018
TOP 5 INGREDIENTS IN FOOD & BEVERAGE LAUNCHES TRACKED WITH ENERGY INGREDIENTS (GLOBAL, 2017)
KEY TAKEOUTS
GROWTH/DECLINE IN TRACKED PRODUCT LAUNCHES
-16% (2017 vs 2016)
TOP COMPANY
Bpi Sports
TOP CATEGORY
Sports Nutrition
TOP INGREDIENTS
Caffeine
REGION ANALYZED
Global
DATE ANALYZED
2017 vs 2016
-16% (2017 vs 2016)
TOP COMPANY
Bpi Sports
TOP CATEGORY
Sports Nutrition
TOP INGREDIENTS
Caffeine
REGION ANALYZED
Global
DATE ANALYZED
2017 vs 2016
Source: Innova Market Insights
Previous Ingredient Analysis on NutritionInsight.com
Supplements innovation
Apr 2024
Innova Market Insights data indicates that supplement launches are on the rise globally, with an average annual growth of 5% from 2019 to 2023. In 2023, botanical/herbal Supplements was the leading subcategory, taking 24% of NPD. Vitamin C was the leading ingredient, while immune health was the leading positioning.
Bone strength innovation
Feb 2024
Innova Market Insights data suggests that the use of bone health claims in supplements is increasing globally, featuring a +7% year-over-year growth when comparing 2022 and 2023. In 2023, vitamin D3 (45% of product launches) was the leading ingredient for bone health supplements.
Sleep & Relaxation innovation
Feb 2024
Innova Market Insights data indicates that the use of insomnia claims in supplement launches is increasing globally, with a +4% year-on-year growth from October 2021 to September 2023. The largest share of launches was in the Botanical/Herbal Supplements subcategory. Notably, Melatonin emerges as the primary ingredient in supplements for sleep.