Diana Food will launch, as a world premiere at Vitafoods, a new cardiovascular health solution from red beetroot. The uniqueness of this product relies on its content in potassium which is amenable to EFSA and FDA claims. Diana Food developed this product using its recognized expertise in varietal selection, agronomical practices, extraction capacity and analytical standardization. At Vitafoods, Diana Food will also showcase other consumer-driven natural health solutions targeting Immunity, Urinary comfort and Sports performance. Thanks to a unique and strong partnership with INAF – University of Laval, Diana Food is able to conduct clinical studies showing the positive impacts of selected fruits on age related health issues. Dr Yves Desjardins from INAF, recognized expert in this field, will be our guest on our booth and will be happy to meet with our customers.