NPD in action: Protein fortification
Feb 2018Protein fortification trend is showing no signs of slowing down. New food and beverage products launches tracked with protein claims increased with a CAGR of +28 percent (Global, 2013-2017). While in the past protein claims were concentrated in sports nutrition, meat and dairy products, they are now present in all categories. To many consumers, protein stands for added fitness and health and comes from different sources i.e. from peas or soy, but also from milk and meat. The range of new product options must satisfy all customers’ preferences.
Perfect Bar Dark Chocolate Chip Peanut Butter With Sea Salt (US). Perfect bar made with dark chocolate chip, peanut butter and sea salt. Certified USDA organic. Certified kosher. Gluten-free. Non GMO. Certified organic by oregan tilth. AKA ashley koff approved. Soy free. Contains 20 plus organic super food, Whole food protein and high energy.
Pioneering performance
Apr 2024Vitamin opportunities
Apr 2024Cardiovascular and heart health
Mar 2024Nootropics and Nutraceuticals
Mar 2024Eyesight support
Feb 2024Minimizing malnutrition
Jan 2024