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NPD in action: Infant nutrition

Apr 2018

Many millennials are now in the parent category and desire the same nutrients for their children as they would source for themselves. They demand high-quality products with evidence of organic and natural ingredients, as well as environmental friendliness. This approach needs to be considered by manufacturers seeking popularity in new infant nutrition product development.  


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Abbott Similac Neosure Infant Milk Based Formula Powder With Iron From Birth To 12 Months (United States). Milk-based formula powder with iron, for babies who were born prematurely up to 12 months. Features Optigro with DHA for the brain, lutein for eyes and vitamin E for development. Increased protein, vitamins and minerals compared to term infant formula.