Wheat ingredients for gut health21 Jan 2019 Showcasing new ingredients at the HiE 2018 in Frankfurt, Germany, Goodmills Innovation highlighted how innovative products can be formulated from the combination of ancient ingredients and contemporary science. For example, tartary buckwheat is a pseudocereal, rich in phytochemical rutin, and is widely used in traditional Chinese medicine. The company aims to bring attention back to the pseudocereal and its properties. “Tartary buckwheat is a special type of buckwheat with 100 times higher content of rutin. Rutin has certain effects on the body, for example, it has an effect on blood sugar and the insulin levels after consuming carbohydrates. Certain nutritypes react quite well to it,” Malte Schottmayer, Junior Product Manager at Goodmills Innovation, tells NutritionInsightat the HiE 2018.